2010 - A New Decade, a New Look, & an Update of Our Story

Our Story, Our Name, Our Label

Our story began in 2006 with an idea to fill a store front in the lakeside Village of Aurora. The initial plan was to make enough wine to "qualify" as a winery enabling us to sell food and wine on the same shelves. What has happened since then has been amazing!

Each year our production has grown and each year we continue to sell out of our wines. We're still small with fewer than 600 cases produced per year, but we have plans for continued growth over the next few years. In addition to the bottle sales out of our shop, restaurants and other retailers are seeking our wines and we plan to meet those requests.

Not only does the public like our wines - but judges at the Finger Lakes International Wine Competition and the New York Wine & Food Classic have looked favorably upon them as well. Nearly every wine that we have submitted has been awarded a medal. Just this year we earned Best of Class for our 2009 Traminette and silver medals for our Gamay Noir and Village White. Sadly, our Pinot Gris did not bring home any bling - but it's been flying off the shelf anyway!

About our name - it came from a conversation in one of those moments when I had cold feet about entering the wine business. Kit (a veteran in the wine industry) assured me with the words "Don't worry, I'll help you. You can bet the farm." The words stuck with me and Kit has kept his promise. His help in the shop, in the winery and with marketing ideas are invaluable.

About our label - we've had a recent change to our label - we've resized, reshaped and recolored but the basic image remains the same. The image of the sun was selected because of my favorite wine quote "wine is sunlight held together by water." - Galileo. It also has connotation for our retail home in the Village of Aurora - the land of constant dawn. And all that aside, like many people, I am personally inspired and energized by sunny days.